Bengaluru-based SLAY Coffee has launched India's first digital grab and go coffee bar concept. It plans to launch 100 such coffee bars across Tier 1 metro cities in the next 12 months.
SLAY Coffee is a pioneer in the online coffee space and is well known for its packaging innovation, SLAYCase that enables spill proof delivery of coffee without loss of temperature.
With a footprint of over 150 cloud cafes across 15 cities and a vision to democratize great coffee experiences, SLAY Coffe's Co-Founder Chaitanya Chitta said, "We are excited to bring a new age coffee experience to coffee lovers across the country. We are known for our wide range of great coffees, standout packaging, fair pricing and convenience. With SLAY Coffee Bars, we will replicate the same experience in the physical format while keeping simplicity at the heart of everything we do."
Its Signature blend is made with 100% Arabica beans while its proprietary blend SLAY X is a celebration of Indian Robusta beans. The blend has the highest caffeine content among Indian coffees. All SLAY Coffee blends are roasted in small batches and the coffee is ground fresh upon order and handcrafted by skilled Baristas. The brand recently launched its first experience centre in Koramangala, Bengaluru.