Vivera Foodgroup shifts from meat to plant based market

17 June 2019 | News

Fast growing group divests meat company Enkco image credit- istock.com image credit- istock.com

Following the sale of meat company Enkco, Vivera Foodgroup is entering a meatless future with the remaining plant-based companies Vivera, Culifrost and Dutch Tofu Company.

The group has strong ambitions and aims at large-scale investments in expanding production capacity and product range. Vivera has a strong market position in the European market and is one of the largest producers of plant-based products in Europe. Most of the 100 employees of Enkco will be taken over by Vivera Foodgroup.

Enkco, specialist in chilled and deep-frozen meat products, has been sold to Dutch Van Loon Group at the end of May 2019. As a result of the sale Vivera Foodgroup will be able to focus more on the strong growth opportunities in the plant-based market in Europe. With the brand Vivera it has a strong market position in large parts of Europe and is one of the three largest players in Europe.

With a production of more than one million plant-based products per week and its product development, Vivera responds to the growing interest of consumers in healthier and more sustainable food.

With the development of the first commercially available vegan steak in the world in 2018, Vivera reached a milestone in its history. In the UK alone, over 1 million items have been sold through supermarket chain Tesco. In addition, as an extension to the extensive product range Vivera recently launched successful products such as Pulled Veggie, Shawarma Kebab and Veggie Quarter Pounder which are available at many large retailers in Europe.

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