5th edition of World Coffee Conference picks India as host


5th edition of World Coffee Conference & Expo to be held in Bengaluru from September 7th to 9th, 2020

International Coffee Organization (ICO) under the aegis of United Nations is organizing its 5th Edition of World Coffee Conference (WCC) to be held at Bengaluru from September 7th to 9th 2020. The event is taking place in Asia for the first time, with India playing the generous host.

The Ministry of Commerce & Industry, Government of India will host the 3-day event themed, ‘Sustainability Through Consumption’ that will celebrate all things of coffee in an immersive experience with conferences addressed by international speakers, coffee exhibition, buyer sellers meets, competitions and awards, skill building workshops, amongst many others.

WCC 2020 will see participation of 78 member countries of International Coffee Organization of which India is one of the founding members. WCC 2020 will address the challenges that farmers across the world are battling with such as climate change, increasing cost of production and falling prices. World Coffee Conference will focus on economic, agriculture, commercial, environmental, social & cultural impact of Coffee. Expecting over 1000 international delegates from about 78 countries, 2000 Indian delegates, over 1,00,000 coffee growers, exporters, coffee industry, HORECA sector and coffee lovers.

Earlier at the curtain raiser event held at New Delhi, Piyush Goyal, Minister for Commerce & Industry and for Railways, Government of India reiterated to bring in innovation and adopt an out of the box approach to make it an outstanding event in the global coffee landscape and become a catalyst for innovations and attracting investment to the sector in India. He also emphasized that efforts should be made to make sure that the farmers can become stakeholders in the value chain and benefit from the technologies which will connect farmers to the end consumers resulting in getting better value to their produce. The initiatives like use of Blockchain technology are significant in this direction. WCC should focus on addressing some of the concerns related to Health and convey the benefits of Coffee. 

Dr. C. N. Ashwath Narayan, Deputy Chief Minister and Minister for Higher Education and IT, BT and S&T, Government of Karnataka commented during the curtain raiser event in Bengaluru, “World Coffee Conference is a very important event for the State of Karnataka as we grow more than 75% of the coffee produced in the country. We also need to take this more seriously as it will address the concern of many players. It’s the maiden entry of this event in Asia and on behalf of our government I would like to assure that we will extend our full support to make this event a grand success. Furthermore, Karnataka being a technology hub, Blockchain technology can play an important part in the growth of coffee business in India. This event has the potential to become a showcase event for both India as well as Karnataka on the global stage.”  

WCC Conference will focus on global best practices in Coffee production, new technologies, Coffee and Health. Global CEO’s meet will be a major highlight of the event where in it is expected that best of global coffee companies’ leaders will discuss ways to promote coffee consumption and address the issues pertaining to price crises. The participants will attend a host of Workshops on coffee Roasting, Grinding, Brewing of Coffee, Cooking with Coffee and son. There will be special focus on small farmers and special workshops will be conducted for them.

WCC Exhibition will attract many country pavilions from Latin America, Africa and Asia where in world’s best and unique coffees will be on offer. Coffee technologies and equipment from plantations to Coffee Roasting, Coffee dispensing for in home and out of home consumption will be on display. World’s leading coffee brands and café chains will be participating in the exhibition. The unique shade grown coffees of India will be showcased to buyers from across the world who will be participating. With the assistance of scheme under Ministry of commerce Govt of India Buyer seller meets will be conducted which will bring Indian coffee growers face to face with global coffee buyers, coffee brands and café chains for them to source their coffees from India.

Golf Championship where coffee planters, industry captains, foreign delegates and coffee enthusiast golfers will be invited to participate. The event will also feature Exclusive visits to Coffee estates in India located in Coorg, Chikamagalur, Sakleshpura as well as other regions for the serious coffee buyers as well as curious coffee enthusiasts and Connoisseurs of fine taste.


(Photo Caption- L-R- Jose Dauster Sette, Executive Director, International Coffee Organization; Dr. C. N. Ashwath Narayan, Deputy Chief Minister and Minister for Higher Education and IT, BT and S&T, Government of Karnataka; M.S. Boje Gowda, Chairman, Coffee Board of India; Dr Raghuramulu, Senior Advisor, Coffee Board, Government of India; Jagdish Patankar, Executive Chairman, MM Activ Sci-Tech Communications)

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