White chocolate covered munchies will be available from Aug 13
The newly launched Nestle Munchies, which will be available exclusively in Asda supermarkets in the UK from August 13, features a soft caramel and biscuit centre, covered in white chocolate
Available in 94 g sharing bags, it joins the existing range, which comprises original Munchies, Munchies Chocolate Fudge Brownie and Munchies Cookie Dough.
Nestlé is believed to have invented the first white chocolate when in 1936 while working on a vitamin-enriched condensed milk, workers added cocoa butter to make a solid tablet form of the milk, creating white chocolate.
Munchies Brand Manager Cat Mews said, “Munchies has been a popular brand for over 60 years, but we know that consumers love an on-trend twist to a classic too. Fans couldn’t wait to try Munchies Chocolate Fudge Brownie and Munchies Cookie Dough when they launched last year, and we are sure that white chocolate Munchies will prove just as popular an addition to the range.”
Munchies are made at Nestlé’s Fawdon factory, near Newcastle-Upon-Tyne, which also makes many other well-loved brands, including Fruit Pastilles, Fruit Gums, Breakaway, Caramac, Matchmakers, Rolo, Toffee Crisp and Smarties Buttons.