Partnership with Naturo to bring access to over 3,000 points of distribution as well as significant retail and manufacturing expertise, with all necessary licenses already in place
BevCanna Enterprises Inc., based in Canada, has announced the development of a new Beyond Energy all-natural hemp energy drink. Launched in partnership with experienced beverage company, Naturo Group, the beverage will be sold under BevCanna’s flagship house brand, Anarchist Mountain Beverages™.
Formulated with natural mineral spring water, Beyond Energy features all-natural vegan friendly ingredients, including natural yuzu and lime flavours, caffeine from natural tea, ginseng, B & D vitamins, and hemp seed extract, which is a functional source of omegas and promotes brain function and overall wellbeing.
Additionally, the presence of essential B and D vitamins such as B12 and D3 combats a global vitamin deficiency within consumers today. The innovative fortified hemp seed extract formulation does not require Health Canada cannabis licensing and will allow the beverage to be sold in traditional mass retail points of distribution and through direct to consumer e-commerce channels.
Naturo Group offers a full service white-label beverage manufacturing vertical for traditional CPG clients and owns and operates nationally distributed house brands across Canada. Naturo’s house brand beverages are currently sold in more than 3000 Canadian retailers, including 7/11, Loblaws, London Drugs, Metro and Farm Boy, as well as online direct-to-consumers, via Amazon; and is expanding into the U.S. market in 2021. Naturo’s significant and established distribution network will allow BevCanna to scale its retail distribution quickly and to leverage this network for its range of infused beverages.