Azelis to distribute Tate & Lyle’s broad portfolio of ingredients and solutions in 17 countries
British supplier Tate & Lyle PLC is expanding its successful partnership with distributor Azelis in Europe into three new countries, Greece, Bulgaria and the Republic of North Macedonia, from early 2022.
This means Azelis will now be the distributor of Tate & Lyle’s broad portfolio of ingredients and solutions, including its PROMITOR Soluble Fibres, CLARIA Clean Label Starches, and Stevia sweeteners, to customers in 17 countries.
Waldo van Malssen, Channel Sales Director, Europe at Tate & Lyle, said: “We already have a strong relationship with Azelis and are pleased to be building on this with our new agreements, which will enhance our go-to-market capabilities and further develop our representation within these markets. We are confident it will help us enhance the relationships we already have with our customers, and enable us to continue delivering the bespoke solutions they require through our innovative plant-based ingredient solutions, including sweeteners, texturants and dietary fibres.”