Nutraceutical D2C start up HERBgen raises funds from boAt, Lenskart

HERBgen will deploy funding to provide women’s health consultations with nutritional experts

Delhi based startup HERBgen has received investments from marquee investors/unicorn brands. The founders of boAt Aman Gupta and Sameer Mehta pitched in alongside Lenskart’s co-founder Peyush Bansal. The revenues of HERBgen have grown by 360 per cent between October 2021 and February 2022. The aim is to reach more than 100 formulations by FY23.

HERBgen will deploy funding to provide free nutrition and women’s health consultations with nutritional experts on the responsible need-based intake of its clinically tested Herbal supplements.

Bansal says, “HERBgen is creating the future of nutrition, paving the way for the ever-evolving needs for nutrition needs among the changing lifestyles of the present times.”

Gupta mentions, “HERBgen with its patented and trademark ingredients is creating a strong niche for itself among the new-age audience.”