Parag Milk Food appoints Rahul Kumar Srivastava as COO

He served as the MD of Lactalis India for over a decade and as the MD of Amul for more than ten years

Parag Milk Foods, a manufacturer and marketer of dairy-FMCG products, has announced the appointment of Rahul Kumar Srivastava as the chief operating officer (COO) of the organisation. He served as the managing director of Lactalis India, a division of the world’s largest dairy conglomerate, for over a decade. Additionally, he held the position of Managing Director at Amul for more than ten years.

“With extensive expertise in managing significant procurement operations and a deep understanding of innovative approaches to enhance yields through close collaboration with farmers, while ensuring sustained quality, Srivastava stands as an industry leader. His presence is poised to be instrumental in Parag Milk Foods’ journey toward a new era of leadership and growth. Having been a pioneering force in establishing and maintaining organised brands within a sector primarily dominated by regional and unorganised entities, he is well-positioned to unlock the vast potential of the organised Indian market demand for Parag Milk Foods,” stated a press release.

In his previous roles, Srivastava’s keen insight and vast knowledge have consistently driven efficiency improvements, fortified brand sustainability, and elevated the consumer experience. 

Devendra Shah, Chairman, of Parag Milk Foods said, “Rahul Kumar’s exceptional expertise and unparalleled proficiency in the Dairy realm align perfectly with Parag Milk Foods’s vision.  His ability to blend traditional strategies with contemporary innovations is exactly what we need in these ever-evolving times. He will help in leading our strategy for profitable growth and also pursue the market opportunities associated with the dairy-FMCG sector and growing global nutrition demand. We are confident that with his leadership, the company will continue to deliver sustainable higher business growth.”