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Sourcing Authenticity: Challenges in Maintaining Purity in the Honey Market

Sourcing Authenticity: Challenges in Maintaining Purity in the Honey Market

Arvind Patel, MD, Bharat Vedica - A Patel Venture In the quiet, misty corners of childhood memories, honey was never just a condiment trapped inside a bottle. It was sacred nectar, a golden gift from

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The Role of Ethical Sourcing and Value Addition in Modern FMCG

The Role of Ethical Sourcing and Value Addition in Modern FMCG

Arvind Patel, Managing Director, Bharat Vedica - A Patel Venture The FMCG industry is undergoing a fundamental shift, moving beyond price and volume toward transparency, sustainability, and authenticity. Driven by changing consumer behaviour and a