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Interview
“In our efforts to innovate in the Ayurveda and Nutraceutical segments, technology has played a pivotal role”

“In our efforts to innovate in the Ayurveda and Nutraceutical segments, technology has played a pivotal role”

Dr Amit Deshpande, Founder of Activist and Agnivesh Health Care Pvt Ltd The market for Vitamins and Dietary supplements in India has experienced significant growth in recent years. In 2022, the Vitamin & Supplement Manufacturing

Interview
“Future of CRAMS market of Nutrition, Wellness and Ayurveda looks bright  in India”

“Future of CRAMS market of Nutrition, Wellness and Ayurveda looks bright  in India”

Suresh Garg, CMD and Founder of Zeon Life Sciences Globally, the Contract Research and Manufacturing Services (CRAMS) market has been proliferating. According to the reports, the global CRAMS market grew from $120.23 billion in 2022 to

Policy
Indian gov introduces new Ayush visa for foreign nationals

Indian gov introduces new Ayush visa for foreign nationals

Ayush-based healthcare & Wellness economy is estimated to grow to $70 billion by 2025. Ministry of Home Affairs, Government of India has notified the creation of a new category of Ayush (AY) visa for foreign

Dietary Supplements
Modicare launches dietary supplements for men and women

Modicare launches dietary supplements for men and women

The latest additions to the 'Well' range leverage the best of Ayurveda and Science Modicare Limited, one of India’s leading direct-selling companies,  announced the launch of tailor-made Sci-Vedic products personalised for Men and Women under

Nutritionals
Ayurveda-based brand introduces milk mixes in the nutrition category

Ayurveda-based brand introduces milk mixes in the nutrition category

Launched SuperGro Brain Booster with Ragi and Amaranth & SuperGro Growth and Immunity Booster with Moringa UP-headquartered Herby Angel, organic, ayurveda-based kids care brand launched a range of Milk Mixes in their kids’ nutrition category.

Nutritionals
Holistic wellness startup LYEF wellness expands market footprint in Ayurveda

Holistic wellness startup LYEF wellness expands market footprint in Ayurveda

Records 50% M-O-M growth, raises $ 100,000 seed funding, and expands operations in US Mumbai-based Ayurveda and holistic wellness startup, LYEF Wellness has achieved remarkable success within a short span since its launch in August

Interview
“The Ayush department has been playing a vital role in promoting the herbal industry”

“The Ayush department has been playing a vital role in promoting the herbal industry”

Anjenay Agarwal, Founder and Director, Royal Bee Natural Products The honey market in India achieved a significant milestone, reaching Rs 23.3 billion in 2022. Looking ahead, the market is projected to expand further and reach Rs

Dietary Supplements
Guerison introduces herbal immunity pill

Guerison introduces herbal immunity pill

An immunity booster made from premium raw materials Mumbai-based firm Guerison has announced the launch of "Gueriherb"- an immunity pill. Gueriherb is 100% herbal, an immunity booster made from premium raw materials and has no

Dietary Supplements
Anglo French Drugs & Industries forays into fertility segment with new supplements

Anglo French Drugs & Industries forays into fertility segment with new supplements

Introducing a new product range with supplements for both men and women Anglo French Drugs & Industries has entered into the fertility space with the launch of the LYBER Range. The products that have been

Research
Kapiva’s ayurvedic Dia-free juice effective in diabetes management: Study reveals

Kapiva’s ayurvedic Dia-free juice effective in diabetes management: Study reveals

DiaFree Juice effective in reducing Fasting Blood Sugar (FBS) and Post-Prandial Blood Sugar (PPBS) values by up to 30% within 3 months of consumption Kapiva, a Mumbai-based ayurveda brand, recently conducted an AYUSH-approved single-arm, open-label