Optimum Nutrition introduces new energy drink

Energy Drink

Optimum Nutrition, the global leader in performance nutrition has announced the arrival of an innovative twist on its ESSENTIAL AMIN.O. ENERGY product. New ESSENTIAL AMIN.O. ENERGY Plus Electrolytes contains amino acids to help support muscle recovery and natural caffeine for energy plus electrolytes to replace the electrolytes lost through sweat. The new line comes in powder and a ready-to-drink (RTD) sparkling beverage form.

“Athletes love our ESSENTIAL AMIN.O. ENERGY line for a great tasting, anytime energy boost,” said Trevin Morton, senior brand manager for ON. “The addition of electrolytes, amino acids and caffeine from natural sources means ESSENTIAL AMIN.O. ENERGY Plus Electrolytes supports performance, endurance and active living.”

Optimum Nutrition ESSENTIAL AMIN.O. ENERGY Plus Electrolytes provides 100 mg of Caffeine derived from natural sources like green tea and green coffee bean extract per serving, plus five grams of amino acids and critical electrolyte nutrients like Potassium and Sodium and contains zero sugar.ESSENTIAL AMIN.O. ENERGY Plus Electrolytes comes in powder and a new, effervescent ready-to-drink formula in a 12 oz can.

“Optimum Nutrition innovates to meet the needs and tastes of athletes,” said Morton. “The growing popularity of sparkling beverages inspired us to create an entirely new, refreshing RTD perfect to grab-and-go.”

ON ESSENTIAL AMIN.O. ENERGY Plus Electrolytes powder is available in four fruity flavors, including Pineapple Twist, Tangerine Wave, Watermelon Splash and Cranberry Lemonade Breeze. Each is just five calories per serving. ESSENTIAL AMIN.O. ENERGY Plus Electrolytes sparkling RTD comes in Watermelon, Strawberry Burst, Blueberry Lemonade and Grape with just 5 to 15 calories per serving.


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