BL Agro’s 12th ’Nourish’ brand outlet opens in Delhi


The company plans to open 100 EBOs across India in FY 2021-2022

BL Agro Limited, India’s leading FMCG Company, has recently launched its 12th Exclusive Brand Outlet (EBO) ‘Nourish’. This is the Company’s 12th EBO in India and 1st in Delhi. The Nourish store will retail a wide range of 80+ products that the company offers. The company is amongst the fastest growing FMCG brands in the country and has been committed to providing quality food products over many years.

Located at Janpath Bhawan, a prime location in Central Delhi, the exclusive store was inaugurated by famous Bollywood singer Kailash Kher.

BL Agro boasts of one of the largest distribution networks amongst all branded edible oil and food product players in the country with over 50,000 retailers, across 200 cities in 13 states of India – Uttar Pradesh, Uttarakhand, Delhi, Haryana, Punjab, Rajasthan, Assam, Arunachal Pradesh, Gujarat, Madhya Pradesh, Bihar, West Bengal, Jammu, and in Nepal.

The brand offers an entire range of food products typically used in an Indian kitchen including Atta, Rice, Pulses, Ghee; Oils, Dry Fruits, Papad, Pickles, Murabba, Spices, and more. Each Nourish product is packed with superior quality ingredients and is produced with the finest processes that ensure maximum retention of nutrients.

The company has 4 Nourish Exclusive Brand Outlets operational across Padrauna, Hathras, NOIDA, Jaipur (2), Gorakhpur, Bareilly, and Surat. The 12th outlet is now open at Janpath Bhawan in central Delhi.

BL Agro remains bullish on its expansion and plans to open 100 Exclusive Brand Outlets (EBOs) in India in the next FY 2021-22. The company’s turnover in the FY 2019-20 was INR 2500 crores and is expected to grow 30% YOY.

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