The Bengaluru-based brand charts an aggressive foray into new markets, fuelled by its 300% growth in FY 20-21
Licious, one of India’s largest fresh meat, meat products and seafood brand, has announced its launch in Kolkata. Having launched in 5 new cities in the last 90 days, the Bengaluru-based brand aims at capturing the highly evolved markets in the east beginning with Kolkata.
Commenting on the launch, Abhay Hanjura and Vivek Gupta, Co-Founders, Licious said, “We stepped into 2021 with ambitious, pan-India growth plans. This is going to be a crucial year for Licious & is the right time for us to plan our foray into the eastern part of the country. As the country’s key culinary hub for meat and seafood, Kolkata is an extensive marketplace that only provides immense business opportunity, but also the opportunity to learn and evolve as a business.”
As a digital native fresh meat company Licious brings the superlative meat & seafood to the quality conscious Kolkatan, in a 90-120 min time span.
The company is offering an extensive product range of 250+ SKUs that includes raw & fresh meat & seafood, ready-to-cook & ready-to-eat products.
Launched in 2015, Licious operates in 14 markets across India, namely Bangalore, Hyderabad, NCR, Chandigarh, Mumbai, Pune, Chennai, Jaipur, Coimbatore, Kochi, Puducherry, Vizag, Vijayawada and now Kolkata as well.