The cake rusk is 100 per cent hygienically baked, free from cholesterol and trans-fat
Ludhiana-based Bonn Group has launched Cake Rusk in chocolate and plain flavour, catering to the rising demand for tasty but healthy products by its consumers during the festive season.
Keeping up with its priority of providing healthy and immunity-boosting products, the fast-moving consumer goods (FMCG) giant has made this product with quality ingredients. The cake rusk is 100 per cent hygienically baked, free from cholesterol and trans-fat. The product has no added artificial flavour and colours. Apart from that, the rusk cake is 100 per cent vegan and is made with responsibly sourced ingredients.
The cake rusk in both flavours will come in 250 grams packs with a price of Rs 125 each. Bonn has planned to launch the product in departmental stores, modern trade stores as well as e-commerce. The cake rusk will be available online on e-commerce sites as well as Bonn’s website. It will be initially available in Punjab, Haryana, Chandigarh tri-city, Himachal Pradesh, Uttar Pradesh and Delhi Regions.
“The product is premium unique and affordable also. It has an authentic and delectable taste with a crispy and crunchy texture. When we hear about cake then we think about sugar and fats but this product is a healthy variant of the same. It is a twice-baked cake with flavours and healthy ingredients and we are sure our consumers will love it,” said Amrinder Singh, Director, Bonn Group of Industries.