ASU sector needs strong regularities and efficient licensing framework: Experts

asu-sector-needs-strong-regularities-and-efficient-licensing-framework-experts

Government & industry discusses quality standard challenges faced by ASU sector

AYUSH Committee and the PHD Chamber of Commerce and Industry (PHDCCI) recently organised a webinar on ‘Issues and challenges in Quality Standards of Ayurveda, Siddha, Unani (ASU) Sector.’

The webinar was graced with the presence of Chief Guest Dr Anand Gudivada, Advisor, Ministry of AYUSH, Government of India and Devendera Triguna, Patron of AMAM, President of All India Ayurvedic Congress and Ayurveda Mahasammelan.
 
The other eminent dignitaries present were Pradeep Multani, President, PHD Chamber, Dr Rajiv Rai, Chair, AYUSH Committee & Head Research, Dabur India, Dr Vijendra Prakash, General Manager, Regulatory, Corporate Affairs, Himalaya Drug Company and Dr Vikas Punetha, Manager Regulatory Affairs, Amway India Enterprises.

Dr Anand Gudivada said that it is time to bring the quality control standards from other countries into the Indian AYUSH sector and with strong and efficient licensing framework that ensures regularities. He mentioned that several steps have been taken in India to promote ASU medicine and to integrate them into clinical practice.
 
Multani mentioned that the AYUSH industry has not been able to exploit the opportunities of the emerging market, while Triguna talked about the industry challenges and rising demand for ASU medicine in India.
 
From the industry perspective, Dr Vikas Punetha explained about the are two categories across which strict quality assessment measures are needed for best production quality standards, that are Internal and External factors respectively. Therefore a check on the complexity and non-uniformity of ingredients is a must. The external factors such as contamination, adulteration, misidentification, etc. are also too assessed.

Further, Dr Rajiv Rai highlighted that it is crucial for the pharmaceutical companies and manufacturers to provide their inputs in aspects of raw materials as well as quality standard parameters.

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