Driving product innovation and differentiation by building strong and mutually beneficial partnerships with food and beverage manufacturers across the Middle East and Africa region
Switzerland headquartered firm SIG showcased the most advanced and sustainable next-gen technology solutions and packaging innovations to Dubai Silicon Oasis (DSO). The next-gen lineup of innovations will become the showpieces at the company’s Centre of Excellence at DSO, where business partners, food and beverage manufacturers, retail customers and entrepreneurs from the Middle East and Africa participated. The company gave a sneak preview of its new cutting-edge solutions at the Gulfood Manufacturing Exhibition 2022 (8-10 November 2022) by unveiling them through augmented reality.
For the first time in the region, SIG presented its expanded portfolio of market-leading sustainable packaging solutions at Gulfood. Debuting at Gulfood, bag-in-box and spouted pouch solutions for retail, institutional and industrial applications were on display amongst SIG’s extended line-up of its next-generation packaging that allows customers to create new possibilities for differentiation, convenience, premiumisation, and flexibility.
At the show, SIG displayed its innovative on-the-go packaging solution combismile that was recently launched in Saudi Arabia for Safi Danone’s Danao brand. In addition, dairy firm Fair Cape introduced SIG’s uniquely shaped carton pack combistyle that stood out on the shelf and gives South African consumers a new, modern pack.