Recently announced its foray into the FMCG segment and launched the snacking products
Mumbai-based 99 Pancakes, India’s first QSR chain in the pancakes segment, joined hands with Amazon to sell its exclusive FMCG products in the snacking segment – Brownie Brittles, Chocolate Bars, and Almond Waffle Roll on the latter’s marketplace.
The Brownie Brittle Chips will be available in Almond, Coffee, Pistachio, and Strawberry flavors and the Chocolate bars, in different variants, including Caramalised Milk Bar, Milk Chocolate Bar, Dark Chocolate Bar, Dark Chocolate Bar (100 per cent) and Keto Dark Chocolate Bar. Moreover, the Almond Waffle Roll will be available in two different variants- Orange Almond Roll Almond Waffle Roll.
Commenting on associating with Amazon, Vikesh Shah, Founder of 99 Pancakes, said, “With a wide range of products across categories, Amazon.in has become a destination for customers seeking quality and diversity. Having a successful e-commerce platform like Amazon.in will help us reach out to more consumers efficiently, which will help us meet their needs.”