ATFL appoints Nitish Bajaj as Group Managing Director

Nitish brings over 28 years of experience in consumer products and brand management

With the acquisition of Del Monte Foods Private Limited (DMFPL) Agro Tech Foods Limited (ATFL) to lead this newly expanded platform, the ATFL has appointed Nitish Bajaj as Group Managing Director of the Company.

Nitish brings over 28 years of experience in consumer products and brand management. His previous roles include CEO of the Consumer Products Division at Piramal, Senior Vice President of Marketing at CEAT Tyres, and leadership roles with Reckitt Benckiser, Ranbaxy Global Consumer Healthcare, and Heinz India.

Asheesh Kumar Sharma, CEO and Executive Director of Agro Tech Foods Limited, stated, “We are thrilled to welcome Del Monte Foods into the Sundrop Brands family. This partnership aligns perfectly with our enhanced vision of bringing joyful food experiences to the modern consumer. Working closely with Nitish Bajaj, we intend to deliver maximum value to all stakeholders through our enhanced mission of creating innovative, delicious and convenient food solutions for the modern consumer.”