Happy Egg launches pasture-raised eggs

With this launch, Happy Egg is making it even easier for families to enjoy high-quality eggs that are as good for the hens as they are for the plate

In response to rising interest in ethically produced, high-quality eggs, Happy Egg announced the expansion of its product portfolio to include pasture-raised eggs. With egg shortages driven by Avian influenza, Happy Egg is committed to partnering with more farmers to ensure consumers have reliable access to premium eggs. Laid by hens raised on 50 acres of pasture and cared for by small family farmers, these eggs feature the signature vibrant orange yolks fans love, thanks to a specially formulated, nutrient-rich diet and ample room to roam.

With this launch, Happy Egg is making it even easier for families to enjoy high-quality eggs that are as good for the hens as they are for the plate. The expansion follows the recent merger with Egg Innovations, allowing Happy Egg to meet growing demand while maintaining its commitment to animal welfare and sustainability.

“Our pasture-raised eggs reflect everything Happy Egg stands for: exceptional care for our hens, rich yolks that look and taste incredible, and food that brings joy to the table,” said Whitney Fortin, Chief Marketing Officer at Happy Egg Co. “This launch is about giving families even more to love when they reach for Happy Egg.”

Happy Egg’s pasture-raised hens enjoy year-round access to the outdoors, with 108 square feet of pasture per bird. Raised in the Heartland of happiness, the Ozarks and Midwest, the hens enjoy sunshine, fresh air, and freedom to run, resulting in eggs that are rich in flavor. Happy Egg Pasture-Raised eggs complement Happy Egg’s lineup of free-range eggs, which come from hens that also enjoy outdoor access. Happy Egg’s Pasture-Raised and Free-Range eggs are American Humane Certified.

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