Ironhill India collaborates with SMOOR

The category-defining collaboration, which blends brewing science with chocolatier artistry, is being introduced across Ironhill breweries and SMOOR outlets through a specially curated menu

Ironhill India, the brewery chain and SMOOR, a chocolate brand, have come together to announce a one-of-a-kind collaboration, one that is as indulgent as it is innovative.

The category-defining collaboration, which blends brewing science with chocolatier artistry, is being introduced across Ironhill breweries and SMOOR outlets through a specially curated menu.

Vimal Sharma, Founder, SMOOR said, “Chocolate, much like craft beer, is deeply nuanced. It is about origin, process, and the subtle layering of flavours. Together, we’ve created pairings that go beyond indulgence where they invite consumers to slow down, explore, and truly experience flavour in a new way. It’s a meeting of two crafts, brought together with intention and creativity.”

“At Ironhill, we are constantly looking at ways to evolve the craft beer experience beyond the glass. This collaboration with SMOOR was initiated with the idea of introducing a new dimension to how our consumers engage with flavour. Chocolate pairing allows us to spotlight the depth and complexity of our brews in a way that feels both indulgent and educational. As a brand, we see this as an opportunity to redefine the role of craft beer within the larger lifestyle and dining ecosystem,” Vidhatha Annamaneni, Co-Founder – Ironhill India also added.