The funds will be utilised for enhancing capabilities, team building and expanding into new markets
Ready-to-drink cocktail startup O’ Be Cocktails is raising an undisclosed amount in a Pre-Series A Round led by Inflection Point Ventures. The funds will be utilised for enhancing capabilities, team building and expanding into new markets.
O’ Be Cocktails are high-quality ready-to-drink craft cocktails made with the best spirits and natural ingredients for social gatherings at home and house parties. Each cocktail is created using the finest spirits and all-natural ingredients, resulting in a consistently delightful taste. With a range of flavours such as Mojito, Cosmopolitan, Long Island Iced tea and Gin & Tonic, O’ Be Cocktails blends the art of mixology and the science of consistency, creating a cocktail category for social gatherings at home and house parties.
Mitesh Shah, Co-founder, of Inflection Point Ventures, says, “The Indian market is witnessing a steady growth in the alcoholic segment post-pandemic years. Ready-to-drink cocktails are an emerging category which is not much explored and has huge market potential. With O’ Be Cocktails’ phenomenal range of classic cocktails, it promises to be a go-to product for youngsters looking to socialise with premium cocktails. IPV aims to extend their support and help the company expand geographically”.
O’ Be Cocktails is operational in 9 states in India and Bhutan. It is supported by a network of 22 private distributors and 2 government contracts, ensuring their products are readily accessible in over 1700 premium wine outlets.