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One of India’s top 5 FMCG companies, Hindustan Coca-Cola Beverages (HCCB) Pvt. Ltd. has won the prestigious WorldStar 2018 Award, instituted by the World Packaging Organization, for developing “heat-resistant tarpaulin” – a packaging material that ensures freshness of beverage products during transportation, even in the heat conditions prevalent in India.
Representatives from 16 global packaging associations chose HCCB’s nomination from a total of 318 global submissions out of 38 countries. The Award will be presented to HCCB later in the year, in Australia.
The heat-resistant tarpaulin – an in-house innovation of HCCB along with key partners and subject matter experts – serves the needs of beverage transportation in extreme summers.
HCCB is responsible for the manufacture, package, sale and distribution of beverages under the trademarks of The Coca-Cola Company. The Company owns and operates 21 factories. It also sources from and supports 11 contract packing plants. A network of 4,000 distributors and 2 million retail outlets distribute the high quality, great tasting beverages manufactured by Hindustan Coca-Cola Beverages.