Wild Drum is one of the first companies to introduce hard seltzers in the Indian marketMumbai-based startup Wild Drum has launched hard-seltzers, a clear carbonated beverage infused with natural fruit flavorings, in four flavours: Peach, Pure, Mango, and Lemon-Mint.
Simply Spiked Lemonade™ brings something new to the FAB category, which has continued to grow year-over-year into a nearly $2 billion segmentAmerica’s chilled juice brand has inspired a new entrant into the fast-growing flavoured alcoholic
Coca-Cola continues to leverage technology in creative ways to spread the word about its latest innovationsCoca‑Cola with Coffee Mocha hits shelves next month, joining the already available Dark Blend, Vanilla, Caramel and Vanilla Zero Sugar in
Sparkling is Evian’s latest innovation transforming its iconic pure mineral water with subtle sparklesEvian, a Danone brand begins a new chapter by introducing its first-ever Sparkling water. Hitting shelves across multiples markets, evian Sparkling celebrates
Funds will be utilised for the development and launch of new category-creating productsPunjab-based beverage startup Lahori has raised $15 million funding from Belgium-based consumer-focussed investor Verlinvest for an undisclosed minority stake. Lahori will use the funds
Made with its signature 100 per cent Arabica beans and uses Micro ground TechnologyNew Delhi-based startup Sleepy Owl has announced the launch of its Premium Instant Coffee, thereby expanding its product portfolio and widening its
Dabur Vita is made with a blend of more than 30+ herbs Like Ashwagandha, Giloy and BrahmiDabur India has announced its foray into the health food drink category with the launch of ‘Dabur Vita’.
The beverage range will expand to a variety of natural flavours in the alcoholic and non-alcoholic spaceBengaluru-based startup Salud Beverages is now launching 3 more pour-and-enjoy variants – A Watermelon & Mint G&T 2.0, Salud
Plans to strengthen the core teamSleepy Owl, a startup based in New Delhi, has raised $6.5 million in funding, led by existing investor Rukam Capital. The series A funding raised by the direct to consumer
The major life changes that come with diabetes have led to dissonance with consumers constantly looking for solutions to help manage diabetes betterThe Horlicks Plus range, a set of specialized brands formulated by the Hindustan Unilever Limited