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Beverages
Provi introduces innovative product upgrades to strengthen connection 

Provi introduces innovative product upgrades to strengthen connection 

Company launches sales rep and tailored distributor recommendations, refined retailer onboarding, and cutting-edge search capabilities Provi, the largest online marketplace for the beverage alcohol industry, announced new product updates designed to bolster the connection between

Beverages
DeVANS target a turnover of Rs 700 crore next fiscal

DeVANS target a turnover of Rs 700 crore next fiscal

The company will be launching two new and mature impressions of its GianChand Single Malt Whiskey, Craft Gin, and Dark Beer with about 6 per cent alcohol content, in the premium range DeVANS Modern Breweries

Beverages
Anthill Ventures launches India’s first speed scaling programme for alco-bev startups

Anthill Ventures launches India’s first speed scaling programme for alco-bev startups

Anthill Spirits will aim to fund up to $1 million over the stages of the venture-building process Anthill Ventures, a global venture capital and speed-scaling ecosystem, has announced the launch of Anthill Spirits, India's first speed-scaling

Beverages
Diageo’s Alwar distillery receives Alliance for Water Stewardship certification

Diageo’s Alwar distillery receives Alliance for Water Stewardship certification

A testimony to Diageo India’s progressive water stewardship initiatives in the water-stressed region of Alwar Beverage alcohol company Diageo India has earned the prestigious Alliance for Water Stewardship (AWS) certification for its Alwar distillery in

Beverages
Diageo acquires Don Papa Rum from Philippines for €440 M

Diageo acquires Don Papa Rum from Philippines for €440 M

Taking Don Papa Rum into the next chapter of its development British alcoholic beverage company Diageo has reached an agreement to acquire Don Papa Rum, a super-premium, dark rum from the Philippines. The upfront consideration

Beverages
Pernod Ricard India removes permanent mono-cartons from packaging

Pernod Ricard India removes permanent mono-cartons from packaging

Accelerating its global commitment towards a sustainable future Pernod Ricard India (PRI), a fully owned subsidiary of Pernod Ricard South Asia and a fast-growing multinational alcohol-beverage company, has launched an industry first initiative - #OneForOurPlanet,

Research
Study links moderate to heavy drinking in youngsters to higher risk of stroke

Study links moderate to heavy drinking in youngsters to higher risk of stroke

Reducing alcohol consumption may be emphasised in young adults with heavy drinking habits as part of any strategy to prevent stroke People in their 20s and 30s who drink moderate to heavy amounts of alcohol

Beverages
Sober Sips Up Ahead

Sober Sips Up Ahead

The US continues to advance as the world’s most valuable wine market, generating a revenue of $63 billion in 2021, followed by China, Canada and Japan. Growth in India’s wine market is relatively slower, projected