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Interview
“Distribution and consistent availability play a critical role in driving repeat purchases and brand loyalty in India’s beer market”

“Distribution and consistent availability play a critical role in driving repeat purchases and brand loyalty in India’s beer market”

  • May 4, 2026
  • 0

Avneet Singh, Founder & CEO of Medusa Beverages As India’s beer market enters a new phase of premiumisation and regional expansion, homegrown brands are beginning to challenge the long-standing dominance of multinational players. Among them,

Beverages
Medusa Beverages collaborates with Warner Bros.Discovery to launch beer

Medusa Beverages collaborates with Warner Bros.Discovery to launch beer

  • December 10, 2024
  • 9

The House of the Dragon beer has made its debut in Delhi, Punjab, Uttar Pradesh, Chhattisgarh, and Himachal Pradesh Medusa Beverages, the iconic home-grown beer brand, has partnered with Warner Bros.Discovery Global Consumer Products to launch its