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Dietary Supplements
Nutrabay enters into ayurvedic supplements market with launch of Shilajit

Nutrabay enters into ayurvedic supplements market with launch of Shilajit

With the launch of Shilajit, Nutrabay aims to gain market share from the existing Shilajit market Nutrabay, India’s pioneering D2C sports nutrition and wellness brand, has officially ventured into the Ayurvedic supplements market with the

Dietary Supplements
Jagat Pharma launches Isotine Eye gummies for vision support

Jagat Pharma launches Isotine Eye gummies for vision support

These gummies are specially formulated for both kids and adults to nourish the eyes and promote optimal vision development Venturing into the nutraceutical segment, Jagat Pharma, a leading Ayurvedic wellness company renowned for its effective

Research
Herbochem unveils research on ashwagandha’s impact on mental health

Herbochem unveils research on ashwagandha’s impact on mental health

The research underscores the adaptogenic, anti-stress, anti-anxiety, and antidepressant properties of Ashwagandha Herbochem, a trailblazer in herbal and natural products with over 50 years of industry prowess, announced a breakthrough study on the mental soundness

Nutritionals
Zeon Lifesciences secures patent for innovative ‘synergistic herbal immunomodulatory formulation’

Zeon Lifesciences secures patent for innovative ‘synergistic herbal immunomodulatory formulation’

This marks a significant milestone in herbal therapeutics, emphasising the company's commitment to pioneering natural solutions for enhanced immunity Zeon Lifesciences Ltd, India's largest Contract Research and Manufacturing (CRAMS) Organisation in the Nutrition wellness and Ayurvedic product

Dietary Supplements
Zingavita secures Rs10 crore funding from Anicut Capital

Zingavita secures Rs10 crore funding from Anicut Capital

The start-up will continue to focus on products which are devoid of harmful additives like sugar, preservatives, artificial colours & flavours and thereby, bring transparency, innovation, and efficacy to the market Zingavita, a leading health

Column
Why Botanical Integrity in Herbal Products is Crucial

Why Botanical Integrity in Herbal Products is Crucial

Dr Amit Chandra, Distinguished Scientist - Botanical Innovation, Amway Global I&S (R&D) In the dynamic world of ayurvedic and herbal preparations in India, maintaining botanical integrity is paramount. Purity, Safety and Potency (PSP) are crucial considerations,

Opinion
Shilajit: Finding the Right Dose and Form 

Shilajit: Finding the Right Dose and Form 

Dr Lalitha Palle, Founder and Director, MyPuraVida Wellness (the parent company of ForMen)  Shilajit is a natural, blackish, sticky, tar-like substance that is commonly used in traditional Ayurvedic medicine for various health benefits. It forms from

Beverages
Dabur enters premium black tea market

Dabur enters premium black tea market

Made from a curated blend of premium tea leaves Dabur India has announced its entry in premium black tea market with the launch of Dabur Vedic Tea. Packed with the goodness of over 30+ ayurvedic

Dietary Supplements
BOHECO launches ayurvedic supplement for PCOS management

BOHECO launches ayurvedic supplement for PCOS management

Harnessing the power of the Vijaya leaf along with other medicinal herbs Bombay Hemp Company (BOHECO) expands its prescription product range by launching BLOSSOM, a proprietary ayurvedic medicine for symptomatic relief from PCOS (Polycystic ovary

Allied Industry
Ayurvedic brand Madhavbaug plans to foray in UAE, Europe & US

Ayurvedic brand Madhavbaug plans to foray in UAE, Europe & US

To set up 50 lifestyle modification centres across the UAE in the next 24 months Madhavbaug, the flagship brand of Vaidya Sane Ayurved Laboratories, a specialist in treating and reversing cardiac-related ailments through their research-based