To educate consumers about the nascent industry
Plant Based Foods Industry Association (PBFIA) and Ind Food & Beverage Association (IFBA) have collaborated with an aim to accelerate steps for the growth of plant-based foods industry. The association will not only benefit plant-based food companies but also consumers as both IFBA’s and PBFIA’s goal is to keep consumer health and safety as the top priority.
Both the organisations will jointly work to grow the plant-based foods industry by achieving the following objectives: To share knowledge about the food regulations and food safety to promote compliance; to grow the plant-based foods industry through building consumer trust and shared responsibility; to help sustain the plant-based foods industry through proactive engagement with the policy makers, institutions, academia and the regulators as well as building positive perception around and about the food processing industry.
Sanjay Sethi, Executive Director, PBFIA said, “Plant Based Foods Industry Association (PBFIA) and Ind Food & Beverage Association (IFBA) working together side by side will only make the stakeholders of the food and beverage industry happier, especially in the plant-based foods sector. Both organisations bring diverse experience in the food and beverage sector. The major driving factor of both organisations, is sustainability in all forms – environment, health, business and global impact.”
Image caption- L-R: Deepak Jolly, Chairperson, IFBA and Sanjay Sethi, Executive-Director, PBFIA