Slated to launch healthy & tasty products during the year
Hyderabad-based dairy player Heritage Foods has announced the launch of its new range of buttermilk products under the brand name ‘A-One’ and a new range of milkshakes in the easy-to-carry and single serve carton boxes.
Heritage ‘A-One’ Spiced Buttermilk is a low-calorie natural refresher, made by fermenting fresh Heritage milk with a unique combination of cultures to give an extra smooth and thick mouthfeel, as well as delivering a perfect balance of sourness and saltiness. ‘A-One’ Spiced Buttermilk will be available in 180ml pack, with a 6 months shelf-life, at a price point of Rs 20.
Heritage has also revamped its range of milkshakes with a range of new flavours. Alongside, all-time popular flavour variants like Vanilla and Strawberry, Heritage would be launching soon two new variants, viz. Chocolate & Caramel, Cookies & Cream. Milkshakes in the new look and range would be available in packs of 180ml at Rs 40 and 125ml at Rs 15.
Heritage ‘A-One’ spiced Buttermilk & Milkshakes have been launched across Telangana, Andhra Pradesh, Karnataka, Tamil Nadu, Delhi & NCR.
Heritage Foods is also gearing up for a busy summer season with the relaunch of its popular “Premium Badam milk with real Badam bits”. Heritage Badam Charger will be launched in easy to carry 180ml plastic bottles, at a price point of Rs 35.
This summer season, the brand also plans to take consumers for a walk down the memory lane with the launch of Ice-Lollies in the unique and desi Indian flavors such as ‘Kala Khatta’ & ‘Gol Gappa’, at Rs 10.
Heritage Foods is slated to launch more such healthy & tasty products for its consumers during the year.