The company will be launching two new and mature impressions of its GianChand Single Malt Whiskey, Craft Gin, and Dark Beer with about 6 per cent alcohol content, in the premium range
DeVANS Modern Breweries plans to expand its portfolio with the launch of multiple products in different spirits categories by April 2024. The company with the new launches aims to achieve a net turnover of Rs 700 crore in the next financial year.
Prem Dewan, Chairman & Managing Director, of DeVANS, said, “The company will be launching two new and mature impressions of its GianChand Single Malt Whiskey, Craft Gin, and Dark Beer with about 6 per cent alcohol content, in the premium range. The products will be initially launched in six to seven states, where the company already has a presence.”
Dewan further added, “We have made our craft gin samples in-house and have received good feedback from experts, and we will be ready for the market soon. With the launch of the beer, we want to introduce a good quality dark beer as commercial dark beers are a rarity in India.”