Pernod Ricard India plans an investment of up to 200 M€ in the decade
The Government of Maharashtra and Pernod Ricard India, a global leader in the wine and spirits industry, signed a Memorandum of Understanding to establish one of the biggest malt spirit distilleries in India, in the industrial suburb of Butibori in Nagpur, Maharashtra. Pernod Ricard India plans an investment of up to 200 M€ in the decade. The MoU signing was graced by Deputy Chief Minister of Maharashtra Devendra Fadnavis; Minister of Industries, Maharashtra, Uday Samant; Maharashtra Excise Minister, Shambhuraj Desai; Principal Secretary Industries Dr Harshdeep Kamble along with Jean Touboul, CEO, Pernod Ricard India; Prasanna Mohile, National Corporate Affairs Head, Pernod Ricard India and Gagandeep Sethi, Senior VP, Integrated Operations, Pernod Ricard India.
With the commissioning of this distillery, Pernod Ricard India aims to employ a workforce of up to 700 to 800 ultimately. This commitment extends not only to the construction phase of the distillery but also encompasses the post-commissioning operations of the plant. Beyond the immediate impact, this is poised to create a ripple effect, positively influencing indirect employment opportunities throughout the region.
India has proven to be a strategic market for Pernod Ricard Group, a global leader in the alco-bev industry. Pernod Ricard India is not only committed to investing in the country but also fostering employment opportunities and skill development initiatives for local communities, focusing on farmers. With this project, Pernod Ricard India aims to eventually procure up to 50,000 tonnes of barley on an annual basis from farmers nationwide. In due course, the company aims to work jointly with the Government to develop capabilities of barley cultivation in the State of Maharashtra to boost farmers’ income.