Launches two outlets at Bikanervala in a shop-in-shop model
Speciality coffee brand 93 Degrees Coffee Roasters opens two new shop-in-shop outlets on the Delhi-Mumbai Expressway in collaboration with multinational snack giant Bikanervala. These two strategically located outlets with this fusion concept, aim at offering their customers the best gourmet coffee from 93 Degrees Coffee Roasters and with traditional Indian flavours from Bikanervala.
Thrilled at the launch of these two new outlets, Mishthi Aggarwal, CEO, of 93 Degrees Coffee Roasters said, “This collaboration between 93 Degrees Coffee Roasters and Bikanervala offers a unique ambience where patrons can enjoy high-quality speciality coffee alongside authentic Indian sweets and snacks. Additionally, the outlet’s location on a highway makes it a perfect pitstop for travellers, providing a refreshing break with a diverse menu.”
The new outlets offer a wide range of coffee options to cater to various tastes and preferences. Customers can enjoy classic choices such as Espresso, Cold Brew, Cafe Latte, and traditional Cappuccino. For those who prefer a more indulgent treat, there’s a selection of Frappe flavours. Coffee enthusiasts can also savour manually brewed options like Aeropress and Pour-Over, ensuring a speciality coffee experience for all.
93 Degrees Coffee Roasters store size is designed to accommodate a comfortable seating area for customers, providing an inviting atmosphere for both quick stops and longer breaks. Meanwhile, this shop-in-shop model will allow both 93 Degrees Coffee Roasters and Bikanervala to leverage each other’s strengths. For 93 Degrees Coffee Roasters, partnering with Bikanervala will allow the brand to have access to an established customer base and high footfall, especially from those who are already fans of Bikanervala’s offerings.