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Latest News
ITC’s revenue up by 8.4% in Q3

ITC’s revenue up by 8.4% in Q3

The FMCG segment exhibited resilience with a 4.0 per cent YoY growth in revenue, amounting to Rs 5,418 crores ITC Ltd. has reported a strong financial performance for the quarter, overcoming inflationary pressures and muted

Policy
APEDA’s financial assistance schemes boost 47% surge in fruit and vegetable exports

APEDA’s financial assistance schemes boost 47% surge in fruit and vegetable exports

In FY 2023-24, India’s exports of Fresh Fruits and Vegetables reached 123 countries The Department of Commerce through Agricultural and Processed Food Products Export Development Authority (APEDA) provides financial assistance to its member exporters of

Feature
Capturing mercurial profitability of short-lifecycle beverages

Capturing mercurial profitability of short-lifecycle beverages

The challenges associated with it and viable strategies to manage short product lifecycles effectively The Indian beverages market is characterised by diverse categories, from traditional drinks like chai and lassi to emerging segments like health-focused

Latest News
BVF invests Rs2350 Mn for minority stake in Haldiram Bhujiawala

BVF invests Rs2350 Mn for minority stake in Haldiram Bhujiawala

Haldiram Bhujiawala Limited retails its products under the brand Prabhuji Kolkata-based Haldiram Bhujiawala Limited has announced the successful closure of its Private placement round, with Pantomath’s Bharat Value Fund (BVF) investing Rs 2350 Mn in the Company for a minority stake. Haldiram Bhujiawala

Beverages
Okayti Tea launches factory outlet at Bagdogra airport

Okayti Tea launches factory outlet at Bagdogra airport

The new outlet will offer an array of carefully curated teas-from the beloved classic Darjeeling black tea to unique blends like floral, masala, and green teas Okayti Tea, a legendary name in organic, single-estate Darjeeling

Supplier
Superplum launches new packing for lychee

Superplum launches new packing for lychee

The brand’s lychees are available in Bengaluru, Delhi NCR and Mumbai across multiple online channels including Zepto, Amazon Fresh, Blinkit and Otipy Superplum has launched its Lychee season as the Indian states of West Bengal and

Food
ITC’s Sunfeast YiPPee! introduces YiPPee! WOW Masala Noodles

ITC’s Sunfeast YiPPee! introduces YiPPee! WOW Masala Noodles

YiPPee! WOW Masala is available in markets across India, including Maharashtra, Delhi, Uttar Pradesh, Haryana, West Bengal, Rajasthan, Karnataka, Assam, Gujarat, Madhya Pradesh, Bihar, Jharkhand ITC's Sunfeast YiPPee! has introduced a new product variant -