The startup will be utilizing the funds to strengthen and expand the in-house teams and attract more users
Bengaluru-based AyuRythm, a personalised holistic wellness platform, has raised an undisclosed amount in an oversubscribed seed funding round led by Indian Angel Network (IAN). It digitally connects users to the age-old Indian wisdom of Ayurveda and yoga. The company aims to utilize the freshly raised funds for technology enhancement and increase its user base by providing real-time health assessment and wellness recommendations via smartphones. The startup will also focus on strategic collaboration with other brands and its expansion and distribution plans.
AyuRythm aims to attract a total of 1.5 million users of their app by the next 1 year, integrate cutting-edge digital pulse analysis, and provide wellness solutions to the users on their mobile phones.
Funds from the fresh investment round will be used to enhance AyuRythm’s workforce marketing & sales operations. It also aims to generate new employment opportunities for developers, engineers, and e-commerce architects.
AyuRythm provides solutions based on the teachings of Ayurveda, yoga, meditation, and breathing exercises with personalized diet charts and nutrition plans to achieve optimal health and lifestyle.
The company’s goal is to emerge as a one-stop digital platform for the users to track and assess their mind-body-metabolic index on a mobile device and receive a customized recommendation through Nadi-Pariksha (pulse analysis).