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Ties up with Suba Equipment as distribution partner across seven states
On2Cook has appointed Suba Equipment as its distribution partner in seven states of South India.
The news came at the Bakery Business & HoReCa 2025 convention in Hyderabad, which was attended by food business owners, chefs, CEOs, and entrepreneurs to discover the most innovative solutions for kitchens of the present times. This alliance will promote innovation, efficiency, and sustainability in commercial kitchens in South India — from cloud kitchens and QSRs to big food businesses.
Suba Equipment has rich domain expertise and a powerful heritage of kitchen revolutionising — from craftsman bakeries to industrial operations. With a portfolio of more than 300 kitchen and bakery equipment items, 15+ international brand partnerships, and over 1,000 business customers spread across India, Suba is prominently known for its exceptional excellence, rich market understanding, and powerful technical service network. Its high-profile presence in major cities such as Coimbatore, Bangalore, and Hyderabad, and pan–South India coverage make Suba a strong ally for pushing On2Cook’s mission.
“This partnership with Suba Equipment is more than strategic — it’s deeply intentional. South India is not only culturally rich but also incredibly progressive when it comes to food innovation. With Suba’s unmatched credibility and local insight, we’re excited to accelerate the adoption of On2Cook’s technology — helping chefs and food businesses cook faster, healthier, and more efficiently than ever before,” said Jyoti Sudhir, Executive Director and Board Member at On2Cook.
The reaction to On2Cook’s live demonstrations in Hyderabad was resoundingly positive. The product — microwave and induction-heating device that cooks food 70% faster while retaining nutrients and cutting energy use by over 40% — was not viewed as futuristic, but as a necessity. Participants appreciated its mention of the precision, speed, and pressure of contemporary commercial kitchens, particularly in terms of popular local dishes like sambar, vada, pongal, and biryani.
The alliance also reflects On2Cook’s growing emphasis on local development. Through Suba Equipment, the company aims to develop stronger roots support, facilitate intelligent kitchen renovation projects, and provide high-strength after-sales support nationwide. The tie-up will empower foodpreneurs, chefs, and institutional kitchens to combat growing demand with improved speed, consistency, and energy efficiency.