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GELITA group, the global manufacturers of collagen proteins won the ‘German Brand Award’ for successful brand management in the category ‘Industry Excellence in Branding’. In addition, the corporate film “You can see” won the renowned “Intermedia-globe Award” in gold at the “World Media Festival” in the category Public Relations.
“We are really excited that the GELITA company and product brand are perceived in such a positive way. Along with excellent products and services, a consistent brand strategy is essential for setting standards in the global competitive environment”, said Michael Teppner, Global Vice President of Marketing & Communication at GELITA AG, who accepted the German Brand Award at the official ceremony in Berlin.
The global market leader, GELITA group, produces collagen proteins in 21 plants on all five continents. These are used as gelatins in food and pharmaceutical products and for technical applications. Collagen peptides are active ingredients in products against joint and bone pain, for muscle building, weight loss and wrinkle reduction.
As part of the “World Media Festival 2016” the renowned Festival for Corporate Film, TV, Web, Web TV and print production Stephan Ruhm, Marketing and Communications, accepted the “Intermedia-globe Award” in gold for GELITA at the official awards ceremony in Hamburg. “The company film lets you experience GELITA’s innovative power at first hand”, says Stephan Ruhm.
In 2015 the company achieved a turnover of 675 million euros with more than 2,400 employees and succeeded in strengthening its leading position in the world market. GELITA is an active supporting member of the Rhine-Neckar metropolitan region.