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PepsiCo plans to triple the content of recycled plastic in its bottles across the European Union by 2030, aiming to achieve 50 per cent recycled plastic (rPET) content in its bottles by this time.
This move comes around the European Commission’s voluntary recycled plastics pledging campaign, which aims to ensure that ten million tonnes of recycled plastics are used to make new products in the EU market by 2025.
According to PepsiCo, the company will use 50,000 tonnes of rPET for bottles across its European beverage range, including its Pepsi, 7Up, Tropicana and Naked brands.
In addition to the 50 per cent by 2030 goal, PepsiCo aims to achieve 45 per cent rPET content in its bottles by 2025. Currently, Pepsico estimates that 13 per cent of the plastic used by its EU beverage operations is rPET.