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Retail expansion in Maharashtra and other regions will augur well for HAP
Chennai based Hatsun Agro Product (HAP) recently inaugurated its 3000th HAP Daily outlet. Known for their range of high-quality milk products, HAP Daily is the retail concept of Hatsun Agro Product that offers milk, milk products and icecreams at the convenience of the customers.
In addition to the entire range of Arun Icecreams, HAP Daily outlets will selectively retail other products such as Arokya Milk, Hatsun – Curd, Paneer, Milk Beverage, Yoghurt Shakes, Ghee, Butter, Skimmed Milk Powder and Dairy Whitener in various markets. Apart from consumer sale, HAP Daily outlets will also supply its products to retail outlets within the vicinity thereby increasing ease of availability of its products and expanding the brand reach. The retail outlets offer tremendous growth opportunities for the franchisees.
Speaking at the inauguration, RG Chandramogan, Chairman, Hatsun Agro Product said, “HAP dairy products are seeing good demand and growth with the consumers trust in the quality of our product portfolio. The retail outlet expansion is in line with Hatsun Agro Product Ltd’s growth strategy and its vision of taking high-quality dairy products closer to the masses. Retail expansion in Maharashtra and other regions will augur well for HAP which is augmenting its production capacities with the expected commissioning of a new plant in Solapur, Maharashtra.”
Going forward, HAP plans to open more HAP Daily outlets in newer markets such as Maharashtra, Kerala, Orissa and Chhattisgarh and deepen its presence in its traditionally strong markets of Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, Puducherry and Goa. HAP aims to be a pioneer and transform the retail fabric of the Indian dairy industry.