The certficate is a food quality and assurance certificate, which signifies that every Saffola Honey bottle sold guarantees consumers, top standards for quality and safety with 100% pure honey
To put consumer doubts about honey adulteration at rest, Saffola is encouraging consumers to receive their very own Saffola Honey Certificate of Purity for every bottle they buy to be completely assured of the quality.
Saffola has stated that their honey which is entirely sourced from Indian beekeepers, is manufactured at a USFDA registered plant with state-of-the-art technology ensuring robust quality checks. It is also compliant with each of the quality parameters mandated by FSSAI (Food Safety and Standards Authority of India).
Saffola claims that every batch of Saffola Honey is NMR tested (Nuclear Magnetic Resonance test), which is one of the most advanced tests in the world and is considered the gold-standard for detecting adulteration in honey. The honey is tested at the stage of packaging to ensure there is no added sugar in the final product. The release further mentioned, every batch of Saffola Honey is tested using NMR technology in the best in class laboratories to ensure that the honey is 100% pure, free from added sugars and free from any form of adulteration.
According to Saffola, the Saffola Certificate of Purity is a food quality and assurance certificate, which signifies that every Saffola Honey bottle sold guarantees consumers, top standards for quality and safety with 100% pure honey that is free from any adulteration and free from added sugar.
Sanjay Mishra, Chief Operating Officer, India Sales and Chief Executive Officer, New Business, Marico Limited, said, “Each and every batch of Saffola Honey is independently tested using one of the most advanced tests in the world using NMR (Nuclear Magnetic Resonance) technology in the best in class German laboratories. We believe in transparency and want to assure our consumers of our testing processes and results. By enabling consumers to receive the Saffola Honey Certificate of Purity reiterates our ongoing commitment to reliability, quality assurance, and public health safety.”
Consumers can receive the Saffola Honey Certificate of Purity for their Saffola Honey bottle by sending an image of the batch no of the bottle to firstname.lastname@example.org. This certificate assures them that from beehives to the pack, Saffola Honey goes through 60+ quality checks, including a thorough NMR testing in one of the best-in-class German laboratories.