With this launch, the company aims to grab its share of pie from the paneer market in Indian which is worth Rs 75,000 crore
Sid’s farm, Telangana based Modern Dairy Brand has launched Natural Paneer as one of its key offerings in the list of value-added products aimed to provide quality food and ingredients to the customers.
The uniqueness comes from the fact that the company does not use any Hormones, Antibiotics, or Preservatives in the milk and due to which Paneer’s freshness & softness is maintained.
This newly launched Paneer known as ‘Soft & Creamy Paneer’ is targeted at vegetarians who are conscious to earn proteins in their daily diet and is a popular ingredient consumed by people across India. The Natural Paneer is available in 200gms packet at a cost of Rs 150.
With this launch, the company aims to grab its share of pie from the paneer market in Indian which is worth Rs 75,000 crore. The local brand within Telangana aims to become a regional brand very soon and target consumers acquire taste of fresh paneer.
Launching Natural Paneer, Dr. Kishore Indukuri Founder & CEO · Sid’s Farm says, “Our brand philosophy has been to provide consumers a non-adulterated dairy products and offer consumers to experience the real freshness of dairy products. We are the only company which is introducing healthier dairy products in Telangana and hope to continue adding more products in the consumption basket of the informed consumers.”