Lo! Foods steps into diabetic food market


The new range has been designed keeping in mind the nutritional requirements of diabetics.

Lo! Foods, a Bengaluru based FMCG startup that offers a range of Low-Carb and Keto friendly packaged products, has announced its entry into the diabetic food market with the launch of a range of diabetic friendly Low-Carb and Sugar free food products. The three diabetic friendly products Atta, Indian Snacks and Cookies are affordably priced.

The new range has been designed keeping in mind the nutritional requirements of diabetics. Curated by Lo! Foods’ inhouse nutritionist Vibhuti Jain, the products are Low-Carb, sugar free, Maida free and is 50 per cent lower in glycemic index.

The products have been tested using Continuous Glucose Monitor (CGM) and Blood sugar meters. Recommended by dietitians, the new product range offers a tasty yet healthy alternative to manage diabetes better.

In addition to the new diabetic friendly products, Lo! Foods has an existing range of sugar free chocolates. 

Commenting on the new launch, Sudarshan Gangrade, Founder, Lo! Foods, said “The demand for diabetic friendly consumables has seen a sharp increase in the last few years on account of growing awareness about managing diabetes and the rising prevalence of the disease. However, the current diabetic friendly food alternatives available in the market are not the most ideal substitutes for a healthier diabetes diet. At Lo! Foods, we have created a range of products that are 50% lower in GI with a direct impact on the day-to-day health of diabetics. We have also ensured that our products are high on taste which makes it easier for them to transition to a healthier diet. In addition to diabetics, we also plan to target consumers in the pre diabetic stage and empower them to make the right food choices.”

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