Sixth Sense Ventures invests in plant-based meat startup GoodDot

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Image credit: gooddot.in

Udaipur-based GoodDot to further cement its leadership status in the plant-based meat space in India while supporting its international growth

Sixth Sense Ventured, a leading consumer venture fund, has invested in GoodDot, a plant-based meat startup. This marks the first VC investment in the plant-based meat space in India.

 

The investment will enable Udaipur-based GoodDot to further cement its leadership status in the plant-based meat space in India while supporting its international growth, on the back of increased emphasis and spend on R&D, marketing, and channel broadening.

 

The company sells through direct-to-consumer channels, e-commerce platforms as well as 7500+ offline stores. GoodDot has recently launched its products in Canada, Dubai, Nepal, South Africa, and Singapore, and plans to cover the US and Europe in the months ahead.

 

It is also working on expanding the rollout of its retail QSR outlets under two formats ‘GoodDo’ and ‘GoodKhana’, which are currently in Mumbai, Delhi, Udaipur, and Kathmandu.

Founded in 2016, GoodDot has developed proprietary state-of-the-art technology that replicates the taste, texture, and flavour of plant-based chicken, mutton, beef, etc. using purely plant-based ingredients, resulting in tasty, healthy, and cruelty-free way to produce meat with a very sustainable environment footprint.

Nikhil Vora, Founder and CEO, Sixth Sense Ventures, said, “GoodDot has emerged to be the leader in plant-based meat in India. This fits well into Sixth Sense’s thesis of investing in the Consumer of Tomorrow, with evolved consumption habits, with the company catering directly to this change in behaviour through alternative meat products.”

 

 

 

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