To get access to the overseas countries where Jaguar has a strong foothold
Greenfood acquires a stake in Dutch fruit and vegetable (F&V) supplier, Jaguar. With the acquisition, Greenfood is increasing its presence in the world’s important growing regions, while Greenfood and Jaguar will increase their joint purchasing power in the fresh food market.
“This makes us an even stronger player in fruit and vegetables, with the potential to improve our customer offering and further increase quality,” Ted Stenshed, CEO of the Fresh Produce business area, said.
Greenfood is one of northern Europe’s largest players in healthy convenience food based on fruit and vegetables. The group includes the Fresh Produce business area, a leading supplier of fruit and vegetables in the Scandinavian market.
The Greenfood Group is now buying a stake in the large, successful European fruit and vegetable supplier, Jaguar TFC. The company has extensive experience buying, importing, and selling fresh produce and has offices in some of the world’s most important fruit and vegetable growing countries, such as South Africa, China, Peru, Egypt, and the Netherlands.