Neogen launches MDA2 Quantitative Salmonella Molecular Detection Assay
The Kick. Sports Nutrition product line will feature a diverse range of clean-label sports nutrition solutions, including protein powders, plant-based proteins, pre-workout and post-workout formulas, and hydration products
Edible Garden AG Incorporated has announced the upcoming launch of its new product line, “Kick. Sports Nutrition,” which will be exclusively available on Amazon in the first quarter of 2025. To ensure a successful market introduction, Edible Garden has partnered with Pirawna, experts in optimizing Amazon workflows to achieve impactful and measurable results.
The Kick. Sports Nutrition product line will feature a diverse range of clean-label sports nutrition solutions, including protein powders, plant-based proteins, pre-workout and post-workout formulas, and hydration products. These offerings are designed to meet the needs of modern athletes who seek high-quality, personalised nutrition that supports peak performance while accommodating various dietary preferences and active lifestyles. This launch is a response to the growing demand for natural, convenient, and affordable options in the rapidly expanding global sports nutrition market, which is projected to grow from $54.8 billion in 2023 to $103.3 billion by 2032, according to the IMARC Group.
“Building on the success of Edible Garden’s Vitamin Whey advanced protein line, we are proud to introduce Kick. Sports Nutrition—an innovative range of products that deliver premium performance without the premium price tag, launching exclusively on Amazon,” said Jim Kras, CEO of Edible Garden. “Today’s athletes are different. They are not just about getting as big as possible as fast as possible, they demand personalised, clean-label options that enhance performance and prioritise natural ingredients so they can feel good about what they are putting in their bodies. Launching in Q1 2025, Kick. Sports Nutrition directly addresses these changing priorities with an accessible product line tailored to support athletes across various disciplines, from weight training and basketball to pickleball and cross-country running, meeting their needs for high-quality, affordable nutrition.”