Dabur partners with McKinsey for growth plan

To refine and align its business strategies for the next three years, the company has partnered with consulting firm McKinsey & Co

Dabur India has announced a change in its strategic vision cycle, shifting from four years to three. This change aims to create a more agile organization that can respond effectively to challenges in the fast-moving consumer goods (FMCG) sector and the uncertainties in the global economy. To refine and align its business strategies for the next three years, the company has partnered with consulting firm McKinsey & Co.

“This process has already started, and we plan to complete it by the end of the fiscal year. This will enable us to seize emerging opportunities and navigate the future with a sharper and more focused vision,” mentioned CEO Mohit Malhotra in the financial statement.

For the October-December quarter, Dabur reported a 1.85 per cent increase in consolidated net profit, reaching Rs 515.82 crore, while revenue from operations rose by 3 per cent to Rs 3,355.25 crore. In constant currency terms, the company’s consolidated revenue grew by 5.6 per cent.

According to the financial statement, the Indian business, including the recently acquired Badshah Masala, recorded a 1.7 per cent growth, supported by a 1.5 per cent increase in volume. Meanwhile, the company’s international business showed robust growth of 18.9 per cent in constant currency terms.

The food segment performed well, with the culinary and Badshah domestic portfolio growing by 30 per cent and 15 per cent, respectively. However, the juices and nectar category faced challenges due to weak festive demand and pricing pressure from competitors. Despite this, Dabur managed to gain market share, improving by 320 basis points. The Activ range of 100 per cent juices and coconut water exhibited high single-digit volume growth.

In the health supplement segment, Dabur’s Honey brand recovered from earlier crystallization issues, achieving its highest-ever market share at 54 per cent. The Chyawanprash category, which had seen a surge in demand during the COVID-19 pandemic, is experiencing post-pandemic slowdowns. To address this, the company is diversifying its product line with modern formats like tablets, liquid, powder, and capsules, which are showing promising growth.

Dabur continues to strengthen its diverse portfolio, which includes popular brands such as Dabur Amla, Dabur Vatika, Dabur Chyawanprash, Dabur Honey, Honitus, Pudin Hara, Dabur Lal Tail, and Real Juices.

Read Previous

Radico Khaitan expands to US with distribution of Rampur Barrel Blush 

Read Next

Nestlé India’s growth continues with KitKat expansion and NESPRESSO launch

Leave a Reply