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New recognition greenlights Arjuna’s Shoden health claims for reducing stress and aiding sleep
Nutraceutical pioneers Arjuna Natural Pvt. Ltd., announced that its Shoden ashwagandha extract has been approved as a Natural Health Product (NHP) by Health Canada. This official endorsement affirms the botanical composition’s safety and efficacy and validates it as a trusted, high-quality product in the Canadian natural health market.
A Natural Product Number from Health Canada is globally regarded as the gold standard in natural health-product certification. To attain such, a product must undergo a rigorous pre-market review process involving testing the ingredient for purity and potency and evaluating published scientific research and clinical studies on the product. These measures ensure that natural dietary supplements meet stringent quality standards before they are licensed.
Shoden is a highly bioactive extract of ashwagandha (Withania somnifera), distinguished by its standardisation to more than 35 per cent withanolide glycosides (as measured by HPLC), the key active compounds in the adaptogenic. Also called Indian Ginseng, the botanical dynamo is noted for its antioxidant, and anti-inflammatory properties and is considered a “Rasayana,” a rejuvenating herb in traditional Ayurvedic medicine due to its studied capacity to enhance overall resilience and vitality.