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The event will be co-hosted by the China Association of Bakery and Confectionery Industry (CABCI) and Bakery China Exhibitions Co
Bakery China 2025, the world’s leading platform for innovation and commerce in the bakery and confectionery industry, will take place May 19–22 at the NECC, Shanghai. Co-hosted by the China Association of Bakery and Confectionery Industry (CABCI) and Bakery China Exhibitions Co, this year’s show—”Empowering Innovation, Bridging the Globe, Building the Future”—covers 320,000 sqm, featuring 2,200+ exhibitors from over 30 countries and expecting 400,000 professional visits. Attendees will explore thousands of products, including over 1,000 new launches, and witness the vast potential in China’s fast-growing bakery market.
In 2023, China’s retail bakery market reached 561.42 billion RMB, marking a 9.2 per cent year-on-year growth. By 2029, the market is projected to grow to 859.56 billion RMB.
As the largest bakery and confectionery trade show globally, Bakery China 2025 will span 12 halls at the NECC. The event covers the entire value chain — from raw materials and equipment to packaging, coffee, snacks, and more.
Dedicated zones will spotlight key themes such as:
- Pre-made Bakery
- Chinese Bakery Trends
- Healthy Baking
- Retail
- Private Brands
- Franchise & Chain Operations
- The Belt and Road
- Sustainability
The 2025 show will feature cutting-edge product launches in ingredients, equipment, and packaging. Notably, the Bakery China Innovation Talk will unveil key industry insights and trend reports.
Health and tech will take center stage with:
- Low-sugar, probiotic, and functional bakery products inspired by the concept of food and medicine homology — featuring ingredients like ginseng and goji berries in sourdough bread, along with “zero-added sugar” enzyme-based solutions.
- Smart manufacturing ecosystems debuting for the first time, combining intelligent equipment, digital nutrition management, and net-zero carbon solutions
Over 20% of exhibitors will come from international markets outside of China. The unique ‘Belt and Road Bakery Corridor’ will highlight a rich blend of global bakery traditions and cultural fusion.
Enhanced trade services include:
- Multilingual business matchmaking
- Cross-border logistics and customs consulting
- Tailored international buyer programs
Bakery China 2025 will host prestigious competitions, such as Top Patissier of Asia 2025. Over 100 immersive events—including the World Bread Competition China Team Selection and the Healthy bakery Festival—promise a vibrant, festival-like experience.
Curated tour routes will offer in-depth exploration of:
- Smart Manufacturing
- Industrialised Chinese Pastry
- Healthy Baking Innovation
Top-tier buyers from retail chains, supermarkets, e-commerce platforms will connect with suppliers through precise matchmaking services, supported by multilingual teams.
The Bakery China will integrate 4,000+ exhibitors and 500,000+users, offering seamless online-offline experience.