No Evil Foods becomes first plant-based meat brand to go plastic negative

The brand has committed to going plastic negative by funding the recovery and recycling of two pounds of plastic waste for every one pound they generate

US based No Evil Foods, makers of small-batch plant-based meat, recently partnered with rePurpose Global, a movement of conscious consumers and businesses, to offset their plastic footprint. The brand has committed to going plastic negative by funding the recovery and recycling of two pounds of plastic waste for every one pound they generate. In doing so, they will become the first plant-based meat company to take a plastic-negative stance.

“Becoming a Plastic Negative company through rePurpose Global enables us to be directly actionable in our mission to fuel and inspire positive impacts on people, planet, and animals. As a food manufacturer, plastic is a necessity to create safe products, but we can’t ignore our participation in a pressing global plastic-waste problem,” said Sadrah Schadel, co-founder of No Evil Foods. “For No Evil Foods, that means committing to plastic neutrality and choosing to do business responsibly and sustainably by removing twice as much plastic waste generated from our packaging. Until viable alternatives exist, we will continue to seek ways to manage the impact of the creation of our products.”

Through rePurpose Global, CarPe, a civic engagement enterprise, will directly support No Evil Foods’ commitment by serving as their impact partner. CarPe is focused on waste management and has significant expertise in building new value chains for plastic waste recovery and recycling across central and northern India. CarPe will act as the on-the-ground support to recover twice the amount of low-value plastic than the company’s plastic footprint. In the first year of the partnership, it is estimated that CarPe will remove ~8,000 lbs of plastic from the ecosystem – 2x the amount of plastic used to produce No Evil Foods’ products.

“Our partnership with rePurpose has a positive environmental as well as a social impact. By offsetting our plastic waste through CarPe, we are also supporting a project that is dedicated to doing no harm to marginalized communities while striving to improve their conditions,” added Schadel.

“Sustainable packaging is a huge part of the No Evil Foods brand and in the future, we hope to eliminate our need for plastics in our packaging altogether. Until then, we feel that making a Plastic Neutral or Plastic Negative commitment through organizations like rePurpose Global is the next best step a company can take,” said Schadel.

“Now, more than ever, we need brands like No Evil Foods to take the lead on environmental action,” said Svanika Balasubramanian, CEO of rePurpose Global. “Their decision to go Plastic Negative will undoubtedly resound across their industry, and we’re excited to help them achieve their sustainability goals moving forward.”