India Honey Alliance organises second webinar to provide insights into honey
India Honey Alliance (IHA), a collaboration of the entire honey value chain across the country, conducted an informative and interactive webinar – ‘Hive to Home 2.0’ focused on providing insights into honey, its health benefits, palliative and curative properties.
The webinar is part of IHA’s efforts to increase awareness about the various health benefits of honey and improve its penetration in the country.
This is the second webinar from IHA, which brings together independent industry experts to shed light on the importance of honey in ensuring overall health and wellness of individuals.
Speaking about the initiative, Deepak Jolly, Secretary General for IHA said, “The next five years are crucial for the honey industry as increased collaboration across the value chain gathers steam to reinvent and find ways to just popularize honey as a food product. India Honey Alliance has been working very closely with key stakeholders across the spectrum and aims to create an ecosystem that brings out the best practices for the larger benefit of the industry and the beekeepers.”
IHA’s first webinar involving experts from across the value chain of honey-making underscored the need to adopt a validated ‘fit for purpose’ and grass-root testing methodology to prevent instances of adulteration in honey in India. Specialists focused on the robustness of existing testing standards in India, and on traceability for honey. Representations to this effect were subsequently submitted to FSSAI for their consideration. A white paper is also soon to be taken out in collaboration with the Association of Analytical Communities (AOAC)-India.