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To Launch Its High Quality Protein a2 Milk® Brand in Canada
The a2 Milk Company, an innovative dairy nutrition company founded in New Zealand helping people live better lives through the benefits of the A2 protein, is pleased to announce a licensing agreement that will enable the expansion of a2 Milk® into Canada.
As of today, The a2 Milk Company has entered into an agreement with Agrifoods Cooperative (Agrifoods) to license the brand in fluid milk for the Canadian market. The product line at launch will include a range of fresh a2 Milk® products.
The expansion comes at a time of impressive brand growth globally and in the US market for the company. In its half year results published in February, The a2 Milk Company made substantial gains in revenue and earnings, with a total revenue of 806.7 million New Zealand dollars, an increase of 31.6%. Additionally, U.S. revenue more than doubled compared to the prior corresponding period, up to NZ$28 million and representing a growth of 116%.