Beyond Meat announce launch of Beyond Breakfast Sausage

beyond-meat-announce-launch-of-beyond-breakfast-sausage

The 100% plant-based breakfast sausage features more protein and less saturated fat

Beyond Meat, leader in plant-based meat has announced that its latest product innovation, Beyond Breakfast Sausage™, will start to hit retail shelves by the end of March.

Beyond Breakfast Sausage is a new plant-based breakfast sausage featuring 11 grams of protein per serving with 50% less total fat, 35% less saturated fat and sodium and 33% fewer calories than a leading brand of pork sausage patties, and is made without GMOs, soy, gluten or artificially produced ingredients.

As per the company statement, “It is available in two flavors: classic and spicy, this better-for-you breakfast option offers the delicious taste of traditional pork breakfast sausage with the added nutritional and environmental benefits of plant-based meat, all packed into one convenient plant-based breakfast option.”

Ethan Brown, Beyond Meat Founder and CEO said, “Our Beyond Breakfast Sausage platform delivers on our promise of enabling consumers to Eat What You Love™ while advancing health, environmental and animal welfare benefits. It has seen early success at some of the most popular and iconic quick service restaurants and we are excited to introduce the first extension of the platform in retail. It’s been a staple in my own household and I’m glad that families can now enjoy this delicious breakfast option at home while feeling great about nutritional wins like 50% less total fat, 35% less saturated fat and sodium and no cholesterol compared to a leading brand of pork sausage.”

Beyond Breakfast Sausage is made using simple, plant-based ingredients and is designed to look, cook and satisfy like traditional pork breakfast sausage. Other highlights include:

  • 11g of protein per serving, from peas and brown rice
  • Less saturated fat, total fat and sodium, with fewer calories than a leading brand of pork sausage patties
  • No cholesterol, nitrates, nitrites, antibiotics or hormones
  • Non-GMO Project Verified
  • Made without soy, gluten or artificially produced ingredients
  • Certified Kosher and Halal

It will arrive coast-to-coast on store shelves by the end of March to early April.

 

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